Tag Archives: bespoke printed ties

How promotional ties could benefit your business

At James Morton, we are dedicated to offering bespoke ties for any occasion. Ties don’t just have to be for special occasions, so in this blog, we have highlighted some ways in which custom made ties can be used as a promotional tool to help elevate your brand.

If you can find the right strategy to get promotional ties in front of your customers, you will increase your brand awareness and create memorable customer experiences.

Create brand consistency with promotional ties

If your business frequently hosts or attends events which require a suit and tie then you could be missing out on showcasing your brand if you aren’t choosing to wear bespoke ties to these events.

Ties are a subtle way to show brand consistency. They are easily created to match your company colour scheme, with the bonus of being able to add logos, emblems or writing which matches anything you use on your website and other marketing channels.

Group networking events and career fairs are the ideal places for you and your team to wear branded ties, as it will immediately give you an identity and show people that you are from the same company, creating an impression from the start.

From an employer perspective, giving your employees a promotional tie when they join or for a team event will help to make them feel more included and part of the team. This is a small token, but it will immediately boost morale and will increase the overall productivity of your workforce.

Custom ties are also the perfect way to reinforce your brand image in the minds of any potential customers. If they recognise your brand from seeing it on your employees’ uniforms whilst they are outside of the office or workplace, then they are more likely to trust your business and want to be associated with you.

Promotional ties from James Morton

Promotional ties can help you to increase brand awareness and generate new leads for your business.

Creating your custom promotional ties at James Morton with our custom tie maker will enable you to develop a promotional tie that perfectly matches your brand guidelines.

Get in touch with us today to start creating the perfect tie for your needs.

How a bespoke printed tie could help you convey the right message

Having the right style and colour of tie can be important for businesses and organisations who are often in front of clients or members of the public, as a tie is often the piece of the puzzle that brings an outfit together.

Colour has been used for centuries to convey certain feelings, emotions, or even to show support or allegiance. For example, politicians will often wear ties that represent their party colour or will opt for something neutral such as a green or yellow tie to appear approachable.

Whilst many businesses and clubs won’t always think about the colours that they are incorporating in to any uniforms that they have, the psychological properties of colours is something that you may want to consider before ordering your printed ties. Red may be a striking and attractive colour which shows confidence and authority, but the deeper shades of red may feel aggressive to some that encounter you. In comparison, blue can suggest creativity, but certain shades of blue can suggest a certain coldness.

As well as having a variety of styles available, here at James Morton we can incorporate various colours, designs, or logos in to your chosen tie. This gives our customers the opportunity to have a truly original design which fits their needs and can help them to portray the right message.

Compared to woven ties, printed ties are a great option when a high degree of detail is needed as screen printing of the chosen fabric allows for a cleaner and crisper finish. This method is usually seen on silk fashion ties or promotional ties, where there is a repeat design or some specific imagery and text.

Our team will work with you to achieve the perfect printed tie for your needs and our design a tie tool is ideal for any business that already has an idea of the colour, style and design that they are looking for.

For further help choosing the right tie for your needs, get in touch with our team on: 0845 519 6748.