Tag Archives: Promotional Ties

How promotional ties could benefit your business

At James Morton, we are dedicated to offering bespoke ties for any occasion. Ties don’t just have to be for special occasions, so in this blog, we have highlighted some ways in which custom made ties can be used as a promotional tool to help elevate your brand.

If you can find the right strategy to get promotional ties in front of your customers, you will increase your brand awareness and create memorable customer experiences.

Create brand consistency with promotional ties

If your business frequently hosts or attends events which require a suit and tie then you could be missing out on showcasing your brand if you aren’t choosing to wear bespoke ties to these events.

Ties are a subtle way to show brand consistency. They are easily created to match your company colour scheme, with the bonus of being able to add logos, emblems or writing which matches anything you use on your website and other marketing channels.

Group networking events and career fairs are the ideal places for you and your team to wear branded ties, as it will immediately give you an identity and show people that you are from the same company, creating an impression from the start.

From an employer perspective, giving your employees a promotional tie when they join or for a team event will help to make them feel more included and part of the team. This is a small token, but it will immediately boost morale and will increase the overall productivity of your workforce.

Custom ties are also the perfect way to reinforce your brand image in the minds of any potential customers. If they recognise your brand from seeing it on your employees’ uniforms whilst they are outside of the office or workplace, then they are more likely to trust your business and want to be associated with you.

Promotional ties from James Morton

Promotional ties can help you to increase brand awareness and generate new leads for your business.

Creating your custom promotional ties at James Morton with our custom tie maker will enable you to develop a promotional tie that perfectly matches your brand guidelines.

Get in touch with us today to start creating the perfect tie for your needs.

Benefits of Promotional Ties for your Business

Best known for their formal fashion capabilities, a tie can also be used to add a sense of humour to an outfit or even to add a sense off class to casual attire. Whatever occasion you choose to wear your tie, I bet you never thought you could use a tie to promote your business.

So know you know that you can use promotional ties to enhance your business, what exactly is it that they can do for you?

  1. Brand Awareness

    Aha, the classic ‘brand awareness’ hack. By creating your own customised ties that represent your business using your logos and colours, you can spread the brand around – it even works at a subconscious level.

    If someone is looking for something that your business offers they may see an ad or you website and something will click. The recognition of your brand will make them more likely to purchase from you than another brand with which they have none at all.

  2. Shows commitment to the brand

    Wearing your tie on a regular basis and when out and about ultimately shows that you are committed to the cause.

  3.  Proudness

    If you are happy to represent the brand and spread the word, you must ultimately be proud to wear the promotional tie.

    It also shows that your brand is proud of their employees and that you are willing to show them off.

 

 

To get your own custom ties for your business get in touch with us today. You may either be looking to invest for an event or to show off some off the aspects mentioned above.

Try our custom tie builder to get an idea of what your businesses promotional tie could look like and get in touch with us for a quote.